Sales Conversation
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Master the Sales Conversation and Get More Clients

Becoming a master of the sales conversation is one sure fire way to get more clients. After all when you are in front of a prospective client, whether in person or on the phone this is the best chance you will have to turn your prospect client…

Where Does Advertising Fit Into the Marketing Mix?

Many people get confused about the role of advertising in the marketing mix so here's a simple view of where it fits in. In the traditional marketing model, we talk about the 4 P's Product Pricing Place Promotion The last…