Marketing Success
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What Has Your Marketing Success Got to do With Your Unique Brilliance?

If you are one of the growing number of passionate entrepreneurs determined to make your mark on the world and change your clients' lives for the better you will have faced the challenge of identifying what sets you apart from your competition. Why…
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What is The Real Cost of Toleration?

Service based business owners and entrepreneurs are used to juggling a myriad of things and can often put up with issues or behaviour that holds them back instead of dealing with it and nipping it in the bud. One reason for this is they often…

Speak Up and Ditch Your Fears

Do you value being seen and heard? Do you want to have truly successful relationships? Do you want to make an impact on others? Then speak up! Of course, for some people, that’s easier said than done. You might prefer to train…
Unhappy woman give it all away
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Do You Give It All Away?

Do you give it all away? Most of us have been taught that it is better to give than to receive. While giving can be a wonderful, heart-warming experience, giving too much of our time and energy can be detrimental to both our physical and emotional…

6 Tips for Powerful Subject Lines in Your Email Marketing

Your subject line is the single most important sentence in all your emails. A slightly better subject line is going to make a bigger impact than a much better email. The more people who you get to open your email, the more click-throughs you’re…
Sales Conversation
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Master the Sales Conversation and Get More Clients

Becoming a master of the sales conversation is one sure fire way to get more clients. After all when you are in front of a prospective client, whether in person or on the phone this is the best chance you will have to turn your prospect client…

Where Does Advertising Fit Into the Marketing Mix?

Many people get confused about the role of advertising in the marketing mix so here's a simple view of where it fits in. In the traditional marketing model, we talk about the 4 P's Product Pricing Place Promotion The last…

QUIZ:  Are You Living in Alignment with Your Values?

Fulfillment in life is related to how well you are living in alignment with your values. Values are not morals or principles. They are the essence of who you are - not who you think you should be and certainly not who others think you should…

Burnout! How to avoid it in your business and your life!

Burnout happens when we burn the candle at both ends and in today’s fast paced world that’s fairly typical so it’s getting harder and harder to avoid burnout. In today’s “go, go, go” society, we idealise the pink Energizer Bunny®…

How to Interrupt Negative Patterns

Do you sometimes feel like you’re the leading character in the movie Ground Hog Day? You know where the guy wakes up and repeats the same situation over and over and over again! Well, while it makes for an entertaining movie it’s not what…