You are probably familiar with the saying “When the going gets tough…the tough get going” but have you applied that to the challenges in your business?
Are you prepared to do what it takes to be successful in your own business?
When it’s your turn to get up to bat (and let’s face it, that’s everyday if you’re running a business) are you prepared to play full out?
I think I was born with a ‘never give up attitude’ and I’ve had plenty of experiences to test my metal. So call me weird but I actually enjoy the chance to create breakthroughs and do what it takes.
If you are going to start and stay in business you’ll need to learn while you earn and stay in the game.
When I discovered that my unique brilliance is to energise powerful outcomes I felt totally elated and on path. I simply can’t sit on the bench. I am up and shouting encouragement and coaching to help those who are playing one of the hardest games of all – business ownership!
My top three business success tips are
1. Start with the end in mind
If you don’t know where you are going, how can you even begin your journey? Actually, the answer is you can begin but you may not end up where you want to be. This is one of the biggest mistakes business owners make when they head off with high hopes and a huge drive to succeed but no crystal clear destination in mind. To use a sporting analogy they often get injured and retire hurt (sometimes very hurt) or waste huge amounts of time and money going down the wrong path and often can’t find their way back.
Plus without a destination in mind how will you recognise the milestones along the way as well as know when you have arrived!
2. Create your plan to get you there
Now that you know where you are going and what constitutes success in your business you will need to create a plan to get you there.
A solid plan will keep you on course and moving towards your goal as well as alert you when you fall short of your desired outcomes.
I recommend a short and succinctly written plan that you can keep in view and not buried in your filing cabinet. A couple of pages that you can glance at weekly to keep you focused is ideal.
Your business plan will incorporate your detailed marketing plan, along with implementation actions and a scheduled timetable. This will keep you from making it up as you go along so you avoid ad-hoc activities. Especially the ever present tempting distraction of bright shiny objects.
3. Assess, adjust and stay in the game
Once you are in action and implementing, your role as the business owner is to keep reviewing results to determine what’s working and what’s not. The old saying ‘a stitch in time saves nine’ is worth remembering so you can detect and act on early warning signs.
This is simple when you have a plan and you test, track and measure your results. Once you have hard data you can decide whether to adjust, or ditch and replace any aspect of your plan to keep improving your results and move your business forward.
The only way to fail is to give up – so my advice is to stay in the game and do what it takes to be successful in your business. One breakthrough after another.